About Bango

Bango helps you sell more mobile content by collecting payments for your digital content worldwide and delivering the best user experience. With Bango you build close relationships with your mobile visitors by getting a precise insight into customer behavior and measuring mobile marketing success. The Bango technology platform provides:

Mobile billing

Bango Payment lets you charge any user, on any mobile network around the world by the easiest payment methods available - on phone bill, credit/debit card or PayPal. We ensure you earn the most money for your digital content and services by delivering a user experience on the mobile web that yields more successful transactions. Our subscription service has an outstanding renewals success rate with an intelligent retry system that recognizes returning users and collects any renewal payments due.

Mobile web analytics

Bango Analytics provides the most accurate mobile analytics in real-time, giving you a precise insight into customer behavior as mobile visitors browse your website. It also lets you track the success of mobile marketing campaigns independent of the ad network and measure ROI to see which campaign delivered the best results for the business.

Researchers at IDC say that 1.3 billion people were connected to the Internet via mobile phones at the end of 2008. With the fast growth in the mobile internet market, the worldwide mobile content market is expected to surpass $64 billion by 2012, according to Juniper Research. Thousands of customers (read the case studies) interact with us through www.bango.com, backed up by Bango accredited partners and in-house sales teams. Bango sees over 20 million unique consumers visiting Bango powered sites on their mobile phones from all over the world – watch customers visiting Bango powered sites.

Who are we

  • A global, mobile web technology company
  • Founded in 1999 to capitalize on the growth in the number of mobile phones and the arrival of the internet on these devices
  • An experienced management team
  • A public company, listed on the London Stock Exchange since June 2005
  • Offices in USA and UK

Why the mobile web

Through mobile websites, businesses provide consumers with free and premium content, information, service updates, competitions and other forms of online services. This richer web-like experience is preferred by businesses to messaging-based marketing.

Like the mobile web, Bango is global. The mobile web brings great benefits:

  1. Provides a superior user experience familiar to hundreds of millions who have used the desktop web.
  2. Lets you take advantage of the growing number of search marketing and advertising opportunities opening up on the mobile web.
  3. Lets you reach a global market, no longer restricted to promotions in individual countries.
  4. Measure the value of mobile marketing investments and determine ROI.

To learn more