Mobile app analytics

Measure and optimize your apps

Bango mobile application analytics enables you to independently measure and optimize your mobile apps with greater control, accuracy and insight.

Track visitor activity within your mobile apps and get full app usage details including unique users, app start / stop, session, frequency plus more. Custom app events can also be recorded for pages, sections, subsections and videos plus more.

Integration is easy with our single, consistent SDK supporting BlackBerry, Android, Apple, Windows Phone 7 and Nokia (QT & Java), with more platforms available soon.

Powerful real-time reporting including multi-dimensional reports with filtering provides you with in-depth analysis. Bango gives you full control over your own application data which is not passed on to anyone else.

Only Bango enables you to uniquely compare your app activity across all mobile platforms and provides in-depth application information integrated with mobile campaigns, websites and payments.

Application analytics reports

Application Analytics reports from Bango analytics

Download our SDKs:

App analytics features:

  • Real-time reporting
  • Advanced ad-hoc filters / segmentation
  • By time, device, make, model, country, operator plus more
  • Automatic off-line data recording and synchronization
  • Common SDK
  • Open API
  • Persistent unique visitor identity based on multiple identifying factors
  • Operator and device manufacturer supplied identity
  • Secure cookies
  • Device characteristics
  • Full app usage details:
  • Unique users
  • App start / stop / errors
  • Sessions (number / length)
  • App version, type, category etc
  • Frequency / depth of use
  • Usage
  • Pages, sections, subsections
  • Videos, incl. start, duration
  • Search, incl. keywords
  • Custom app events:
  • Record unlimited events
  • Pass any data to record
  • Full data export and integration via web service reporting APIs

Next steps

Get started today with one of our self-serve online products or contact our Enterprise team

Related solutions:

Further reading: