Customer Update April 9, 2007
Does Search deliver everything the mobile user wants?
Bango is hosting a special session on “Is Search the ultimate content discovery method?” at World Telemedia Amsterdam ’s Content and Services Symposium. This is definitely a session not to be missed!
When? Friday 27th April at 11.40-13.00
Who? Bango, Yahoo!, Vodafone and Craze Productions
Is traditional ‘search’, as perfected on the Web, the best way to discover mobile content? Not necessarily. The session brings together some of the big names in the mobile and fixed internet world to discuss and demonstrate:
- The current state of the content search & discovery marketplace - what are content providers and advertisers doing to attract mobile users?
- What is the full potential of mobile search and how can it drive the content and services marketplace to new heights?
- Alternative mobile content discovery methods – how can content solutions link more effectively from the off-line world to on-line content.
- How much will search contribute to mobile commerce compared to other discovery technologes in the future?
World Telemedia Amsterdam is being held on 26–27 April. To receive a £100 discount on attendance use the special promotional code WTBGO when booking and attend for £390 at www.wtevent.co.uk/registration.
Kind regards
Bango marketing team
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