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Bango Service updates
Now you can get to know your customers a little better...
We are pleased to announce that Bango Analytics V3.0 has now gone live. This new release introduces two major changes that help you measure success and optimize your mobile website.
July 21, 2008
Measure the value of your mobile site by accurately counting unique visitors
We are happy to announce that the latest version of Bango Analytics, v3.0, will be available to all Bango customers shortly.
July 14, 2008
Payforit 'Single Click' coming soon
We're very excited to announce the imminent availability of Payforit "Single Click" a stream-lined version of the UK WAP payment scheme that gives customers the ability to pay for your content with just one click of their phone.
July 7, 2008
Bango Analytics Beta is now live
Bango page tracking beta is now live and we have already identified unique users from 165 countries.
June 30, 2008
New version of on-handset Help for your customers
We've just launched the latest version of User Help on mobile handsets. This gives your users more information at their fingertips, creating a better mobile experience when navigating your site via the Bango platform.
June 23, 2008
Do you really know how many unique visitors you get?
Knowing your unique visitor count - and knowing where your visitors are looking on your mobile site - is critical. Only Bango counts unique visitors accurately because we can identify every single user that goes through your site.
June 16, 2008
South Africa - alive with mobile possibilities!
South Africa on-bill payment is on its way. Bango has been doing extensive testing with the major operators in South Africa and we are pleased to announce that the testing has been successful. We are just waiting for them to switch it on.
June 09, 2008
Driving traffic through advertising - Admoda/Adultmoda special offers
A great way to drive customers to your site is to advertise. And most important of all, is to talk to advertising agents that know the mobile world. Admoda do just that and are providing all Bango customers with a range of great offers.
June 02, 2008
Measuring text campaigns
Use Bango Txt Trigger with a Bango Tracking Link to measure effectiveness of uptake.
May 26, 2008
Which campaigns deliver the best results?
Have you ever wondered whether Google AdWords deliver better results than JumpTap, Medio or Yahoo? To spend money on mobile marketing this type of data is crucial.
May 19, 2008
Safe Subscriptions
Are your subscriptions safe? The regulatory body: Phonepay Plus has had a number of concerns lately about the reliability of the STOP mechanism for cancelling subscriptions.
May 12, 2008
We need your help
We are continually trying to improve our support levels to ours customer, and to do so, we need their help.
May 05, 2008
Price Point changes for the UK
We have increased the price points to GBP10 on every UK network. The following price points now apply. Click to read more.
April 28, 2008
White list your mobile site
Sprint has launched transcoding using OpenWave's Openweb technology. It's being introduced in 3 phases with the second phase launching in a couple of weeks and the third in a couple of months. Even though your site maybe mobile friendly, you still need to submit your site to their white list.
April 21, 2008
Important changes by Vodafone to the Premium Rate Code of Practice
Vodafone have announced today that from 2nd June 2008 mandatory Payforit compliance MUST be in place for ALL browse and buy services. This requirement covers all services accessible though the internet from mobile devices where payments are collected through the consumer's Vodafone bill.
April 18, 2008
Being able to promote your service and attract new customers is key to having a successful mobile content business
Being able to promote your service and attract new customers is key to having a successful mobile content business
April 14, 2008
Promote your content in Spain - For free!
Spain is the third biggest country in terms of mobile payment on Bango. Wouldn't it be great if you could promote your service, for free, to 45 million users?
April 07, 2008
New format for Dimo portal
Did you know that Portuguese consumers can pay for your content on-bill across all 3 operators in Portugal? On-bill is the payment method that sees the best conversion rates, so make sure your content is listed on the Portuguese Dimo portal. Now is the perfect time as they are about to launch a new format that will allow you to promote your listed sites with more impact.
March 31, 2008
Bango Button – Now with brandable flow
If you're looking for the easiest, quickest way to drive users from the web to your mobile service then now is the perfect time to try a Bango Button. We launched the free to use Button in November. We have seen users seeding Buttons all over the web successfully driving traffic from their own PC sites, social networking sites and HTML emails to their mobile services.
March 24, 2008
Track your Google campaigns
As a Bango customer you have access to our new mobile analytics tools. Ensure that you make use of them to measure the success of your marketing campaigns, including tracking your Google AdWords.
March 17, 2008
We get on our Soapbox
We launched Mobile Soapbox, the blog that debates the key topics affecting the mobile web. There’s also news of how you can browse our service blog on your mobile, and how China is racing up the traffic charts.
March 10, 2008
Target the top payment countries
With traffic from 180 countries accessing mobile services through Bango, ensure that you don't miss out on a potential goldmine when targeting your marketing campaigns.
March 03, 2008
Make use of WAP.com to drive traffic to your site
If you haven't looked at WAP.com as a key tool in driving traffic to your service then now is the perfect time. WAP.com was upgraded recently and we've since seen the rate of growth on the portal go through the roof.
February 25, 2008
Bango first to offer upgrade to new Payforit v1.3
The latest, updated, Payforit scheme rules have been issued by the UK network operators. As a Bango customer you will be the first to benefit from the improvement offered by the revised scheme.
February 18, 2008
Use Bango Analytics to engage with your audience more effectively
We are pleased to announce Bango Analytics, the essential tool for monitoring and recording people interacting with your mobile site, is now live.
February 11, 2008
Best practice for mobile campaigns
Here are three steps to help you get the most out of your marketing campaign – Set a clear objective, choose the right advertising partner, analyze and refine your campaign.
February 04, 2008
Take advantage of viral promotion
Viral promotion is incredibly effective in making your site stand out from the crowd. With comparatively little investment it can really work for you and promote your service. A new feature will soon be added to WAP.com which will help you promote your site virally.
January 28, 2008
Leverage mobile advertising to boost your sales today
Mobile advertising is set to become an increasingly important tool in maximising your revenue. We have seen many content providers run successful advertising campaigns, seeing a 150% return on their investment. Here are some tips to help you make the most of the advertising opportunity...
January 21, 2008
MSISDNs, Analytics and Sprint subscriptions
We are often asked if it's possible for content providers to obtain their customers' phone numbers. In this article we tell you about the User Information service that allows you to receive this valuable information and much more. There’s also news of Bango Analytics and Sprint subscriptions.
January 14, 2008
Supporting you in 2008
We know how crucial it is that you have the support you need when you need it. By making frequent use of the five free services outlined in this article you can use our knowledge to squeeze the most out of your Bango service.
January 07, 2008
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