Brett leads product strategy and sales for Bango Audiences. He is focused on making it easy for developers, merchants and marketers to source and apply Bango Audiences in their user acquisition campaigns. Brett believes in directly linking UA activity to downstream revenues, arguing that the only true way of measuring brand impact is if consumers are prepared to pay for it.
Brett has spent the past 15 years in mobile app growth marketing and monetization in various executive BD and Partnership roles. Prior to Bango, Brett lead strategic partnerships at Bidalgo, one of the premier mobile app marketing platforms.
- Are you musical? I play the drums but am way out of practice
- Where did it all begin? I started my career in the music business in Los Angeles at PolyGram, when it still existed…
- Happy place? I firmly believe there is nothing better than an aged Nebbiolo