It's that time again -- the holiday season is here. It's not just retail goods that get all the attention, its digital content too. In fact, the holiday season drives more app downloads and in-app payments in the U.S. than any other time of year. During the 2018 holiday season, there was a 25% increase of in-app payments globally compared to the monthly average over the rest of 2018 (Source: Bango, 2019).
So how do you get your acquisition campaigns in front of these high-value, proven to spend audiences during this critical holiday period? That's something we can help you with. If you want to direct your campaigns to people who have a history of making in-app purchases, try a Bango Marketplace audience today.
Go to our Bango LinkedIn page for a special Black Friday offer.