Bango today announced that Adam Kerr, vice president of Bango’s North American operations, will now head up the company’s newly established web sales division as Bango’s Vice President of Web Sales.
This new division is focused on the mass market opportunity for Bango products, starting with Bango Mobile Analytics, a new service which delivers mobile-focused web stats and is essential for everyone with a mobile website. Kerr will be responsible for developing new channel and referral programs for Bango as well as fine tuning the web-sales motion for the mass market.
Kerr has more than 15 years experience in the internet and payments industries, helping a number of companies become successful, global businesses. This includes WorldPay, an internet payment company who were purchased by Royal Bank of Scotland, the world’s fifth largest Bank. Kerr has played a pivitol role in implementing Bango’s North American sales strategy by building and managing a successful sales operation, headquartered in New York, N.Y.
“The time is right for the mobile web to become a key element in the world’s marketing and advertising ecosystem. With the recent launch of Bango Mobile Analytics – and future offerings to come – Bango is well positioned to meet the need for mobile analytics world-wide. I am pleased Adam will be heading up our sales efforts in this emerging market.”
– Ray Anderson, CEO of Bango