Effective bundling: Pain points and expectations from subscription leaders

In today’s rapidly evolving subscription landscape, consumers are subscribing to more services than ever. From streaming and gaming to fitness and education, competition for consumer attention is fierce. Our latest report, “Effective bundling: Pain points and expectations from subscription leaders” explores the strategies leading subscription companies are using to navigate this complex environment and reveals why partnerships are critical to their success.

“Partnerships are increasingly driving customer acquisition and retention strategies for subscription services. They reduce customer churn, remove friction from the user sign-up process, and enhance brand awareness and market reach.” – Senior Product Lead, Streaming Video Service

In partnership with Parks Associates, we conducted in-depth interviews with executives from top subscription services across streaming video, music, education, and fitness to uncover the secrets behind effective bundling strategies. Whether you’re a subscription leader looking to refine your bundling strategy or channel partner developing your own content hub seeking to capitalize on emerging trends, this report is your roadmap to success.