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Subscription bundling: Inside secrets part 2
In part two of our inside secrets report series, senior executives at ten of the world’s largest subscription brands share their insights on implementing a next generation bundling strategy.
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Super Bundling: Inside secrets – why top subscription services want telcos to lead the way
Our latest report draws on in-depth interviews with senior executives at leading subscription brands to reveal why telcos are the ideal partners to lead the bundling market opportunity.
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Subscription Wars: Super Bundling Awakens – East Asia
Discover the key insights from our latest 'Subscription Wars' report, revealing major shifts in consumer behaviors, preferences, and challenges across Japan, South Korea, and Taiwan. As price hikes and service fragmentation create new hurdles, see how Super Bundling is emerging as the game-changing solution.
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Subscription Wars – Super Bundling: Global trends
Our latest report reveals the top ten trends defining the Subscription Wars from 16,400 subscribers across the USA, Europe and LATAM.
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Subscription Wars: A generational shift
Our latest research showcasing the key differences between 4 distinct generational groups on how they pay for and manage their subscription services.
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Webinar: Subscribers want Super Bundling – new European research
Watch the latest Mobile World Live-hosted webinar covering European subscriber data and insights alongside a panel with leading experts from NBA, Bango, Mobile World Live and Paul Erickson.
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Subscription Wars: Super Bundling Awakens – Europe
Our latest research, in 5 key European countries, reveals how subscription strategies are evolving across the UK, France, Spain, Germany and Italy. This report uncovers a major shift in consumer behavior, preferences, and frustrations where innovation is needed to meet this opportunity.
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Effective bundling: Pain points and expectations from subscription leaders
In partnership with Parks Associates, we conducted in-depth interviews with executives from top subscription services across streaming video, music, education and fitness to uncover the secrets behind effective bundling strategies.
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